Nanotechnology Drives cost savings in fuel-WXXI

With oil prices rocketing, transportation companies, all over the country are struggling to cope with higher fuel costs.But as reports of Zack Seward route of innovation WXXI in Rochester, a company is using nanotechnology to help relieve the pain.Cerion energy makes a diesel additive which has been proven to cut fuel costs by about 10%, while at the same time significantly reducing emissions of greenhouse gases and soot.Call GO2, and every particle of it is very, very small."Then something the size of a virus or smaller, to give you some kind of context."Who is Ken Reed of Cerion co-founder and Chief Technical Officer. And its optimizer nanosized fuel may make local startup big-time profits.After years of two-and-a-half D R &, Cerion is starting to sell his diesel additive for marine, rail fleets and mining companies.Reed says that the catalyst is added to the diesel to make it burn more efficiently, it could have a major impact, in spite of its small size."You're talking about some of the smallest things can consider-[things] we can see with a powerful electronic microscope-addressing some of society's greatest problems that we have: conservation of energy. I find that kind of deeply ironic, that's all. "Cerion executives say they could see $ 100 million in sales over the next 18 months. Reed said the company hopes to one day change the nano-particles, so that the catalyst can enter much bigger market for gasoline.Firstly you will need to obtain approval for use on road diesel-burning big rig trucks. This is something that cerion says that is currently working towards.

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